Conservation in the West poll: findings on water-related public opinion

Conservation in the West poll: findings on water-related public opinion The 2018 edition of Colorado College's Conservation in the West Poll has once again found strong support for protecting the region's water resources, as well as increasing concern about both quality and supply issues. When asked about environmental problems, "low levels of water in rivers" [...]

By |July 12th, 2018|American West, Conservation, Conservation in the West, Fairbank Maslin Maullin Metz & Associates, Issues, Public Opinion Strategies, Quality, Supply|Comments Off on Conservation in the West poll: findings on water-related public opinion

Water pollution near top of America’s fears

Water pollution near top of America's fears A May 2017 poll found that water pollution, air pollution, and climate change rank high on Americans' list of top fears. Concern about environmental problems was much higher than during the 2016 survey, and the spike in worry was likely due to the intervening election. The Chapman University [...]

By |December 4th, 2017|Climate change, Communications, Drought, Flooding, Quality, United States|Comments Off on Water pollution near top of America’s fears

Q&A with Wade Crowfoot, CEO of the Water Foundation

Q&A with Wade Crowfoot, CEO of the Water Foundation Wade Crowfoot, CEO of Water Foundation What do Westerners think about water issues? What worries them? What policies do they support? Where is there consensus and division? To answer these questions, the Water Foundation recently commissioned a wide-ranging public opinion survey of voters in [...]

By |November 15th, 2017|American West, Climate change, Conservation, Cost, Drought, Groundwater, Infrastructure, Quality, Supply|Comments Off on Q&A with Wade Crowfoot, CEO of the Water Foundation

Presentation: Insights on Customer Attitudes Toward Water

Presentation: Insights on Customer Attitudes Toward Water I recently delivered a presentation on water-related public opinion to the annual meeting of the California Water Association in Monterey. Feel free to use slides from this PowerPoint deck in your work. Here's an embed from SlideShare, where you can also view, download, and share the presentation: Insights on [...]

By |November 9th, 2017|American West, California, Climate change, Conservation, Drought, Infrastructure, Quality, Recycled water, Supply|Comments Off on Presentation: Insights on Customer Attitudes Toward Water

Q&A with Nelson Switzer, Chief Sustainability Officer at Nestlé Waters

Q&A with Nelson Switzer, Chief Sustainability Officer at Nestlé Waters Nelson Switzer, Chief Sustainability Officer at Nestlé Waters North America. Photo courtesy of Nestlé Waters North America. A May 2017 poll sponsored by Nestlé Waters North America found that 66 percent of U.S. consumers think their own community’s water supply is at risk. [...]

By |August 15th, 2017|Climate change, Infrastructure, Quality, Supply, United States|Comments Off on Q&A with Nelson Switzer, Chief Sustainability Officer at Nestlé Waters

Measuring the yuck factor: recycled water and public opinion

Measuring the yuck factor: recycled water and public opinion Some people call it "purified water." Others deride the process of turning wastewater into potable supplies as "toilet to tap." Whatever you call it, recycling sewage into drinking water is something we're likely to see more of as communities look for new sources to support growing [...]

By |July 25th, 2017|California, Communications, Drought, Quality, Supply|Comments Off on Measuring the yuck factor: recycled water and public opinion

Most Americans think climate change is already impacting water supply

Most Americans think climate change is already impacting water supply A new survey sponsored by Nestlé Waters North America has found 66% of U.S. consumers think their own community's water supply is at risk and 71% believe climate change is impacting access to clean water. The May 2016 survey, conducted by market research firm PSB, [...]

By |July 12th, 2017|Climate change, Infrastructure, PSB Research, Quality, Supply, United States|Comments Off on Most Americans think climate change is already impacting water supply

Americans avoid drinking from tap, oppose smaller federal role in water safety

Americans avoid drinking from tap, oppose smaller federal role in water safety An AP-GfK water poll found that only one-third Americans drink straight from their tap, largely due to taste and contamination concerns. The national poll, conducted in February 2016, also recorded strong opposition to reducing the federal government's involvement in water safety. The pollsters [...]

By |June 26th, 2017|AP-GfK, Quality, United States|Comments Off on Americans avoid drinking from tap, oppose smaller federal role in water safety

Water Quality Association survey: concerns over contaminants

Water Quality Association survey: concerns over contaminants A recent national poll revealed high levels of concern over water quality, especially lead contamination. The Water Quality Association survey also found that 52% of Americans think that federal laws governing drinking water quality are not strict enough. “News coverage of the Flint, Michigan lead crisis likely played into the rise of [...]

By |June 7th, 2017|Quality, United States, Water Quality Association|Comments Off on Water Quality Association survey: concerns over contaminants

Q&A with pollster Dave Metz

Q&A: my interview with pollster Dave Metz Pollster Dave Metz Dave Metz is one of the nation’s leading experts on public opinion related to water and other natural resource issues. Metz, a partner at Fairbank, Maslin, Maullin, Metz & Associates, has provided opinion research and strategic guidance to hundreds of non-profits, government agencies, [...]